1. Very Cheap
Pricing
Ok, here's the rub: there are thousands of web hosting
companies out there that have very low prices. The fact
is that a cheap web hosting company offering very low
rates is doing this for a reason. And the reason is
that they are doing a tremendous amount of volume. To
a cheap web hosting company, you are just a number,
especially if you are a small business. Here's something
else to consider: How many other websites will you be
sharing your IP address with? You've heard of Spammers,
haven't you? Well, aggressive spammers generally go
with the cheapest web hosting package they can find.
Why? Because they know that they only plan to be in
business for a certain amount of time. Did you know
that spamming can get your site banned by the Search
Engines and your ISP? In short, when you share your
IP address with, say, 1000's of other businesses, and
one of these businesses happens to be a spammer, the
entire IP address can, and most often will, be banned
by the Search Engines. Then it's goodbye, business.
You probably won't even know what has happened to make
your traffic drop so dramatically. On top of all of
this, a very cheap web hosting company will generally
have very slow servers and common services will be denied
because there is not enough bandwidth. You will be doing
yourself and your business a tremendous disservice by
going with a cheap web hosting company.
2. Limited Room For Expansion
Your online business will almost certainly expand.
You should be able to choose from different web hosting
packages that will help you do this. Even better, the
web hosting company should be available to consult with
you and help you make decisions when the time comes.
Are they interested in your business, or just your money?
One size definitely does not fit all. If the web hosting
company doesn't understand this, then it's time to move
on.
3. Underdeveloped Website
Web hosting companies should have a well-developed,
informative and easy-to-navigate site. It's that simple.
The site's FAQ and Help features should be visible.
Also you should have a way to contact them, and not
just via email. Who has time to wait 24 hours for an
answer?
4. Dubious Claims
99.99% guaranteed uptime. How many times have you seen
this claim? Does it mean anything anymore? The truth
is, most web hosting companies claim that they can deliver
this. Very few offer real guarantees in the form of
money back or similar guarantees to ensure your satisfaction,
and gives you alternatives if they don't deliver. Don't
let web hosting companies get away with this.
5. Lack of References
A good web hosting company will have a list of satisfied
customers, and will welcome your contacting them to
get references. You should know whom you are going into
business with. If the web hosting company refuses your
request to check references, keep moving. Make no mistake
about it, web hosting is not just a business, it is
a partnership. Does the web hosting company that you
are considering understand that?
6. Aggressive Selling Tactics
When you call the web hosting company for information,
are they constantly pressuring you to upgrade, buy this,
buy that? Does every call end with them trying to sell
you something? Specifically, are they asking you to
pay for a whole year of web hosting upfront? Did you
realize that if you do this, and later decide that their
services are not working for you, your money is gone
for good? Can you afford to do this? Do you want to
risk it?
7. Bait and Switch
Look at the fine print. Does it say one thing in the
headline and another in the small print? For example,
does the web hosting company limit the number of emails
that you can have and/or send out at once? Features
such as these are critical if your business is going
to be able to service your customers quickly and efficiently.
You don't want to purchase a web hosting package based
on a promise only to find out later that there is a
catch. In any case, you wouldn't want to trust your
business with a web hosting company that would do this.
Don't just walk away. Run.
8. Package/Software Inflexibility
Are the packages that the web hosting company offers
limited? Are they able to direct you to the web hosting
package that is right for your business? Or do they
direct everyone to the same package? A web hosting company's
ability to be flexible should be key in your decision
to either go with them or to keep looking.
9. Very Large Companies
Just because a web hosting company is very large, doesn't
mean it is the best. You need to ask yourself if you
will get the personalized web hosting service that your
business deserves, or will you be just a number.
10. Shoddy Customer Service
A web hosting company's attitude toward customer service
is your indication as to how reliable they are as a
company that you are entrusting your business with.
Any web hosting company should give you all of their
contact information. As a matter of fact, this is a
must for any business. Who is answering the phone? A
recording? The Sales Department? No one? Online business
runs 24/7. These days, impersonal web hosting service
cannot be tolerated. You need someone to answer your
questions now. No one wants to leave a message, or worse
yet, receive an impersonal email. The bottom line is
that for the most part, all any web hosting company
really has to sell you is their service. That's the
bottom line. If they don't understand that, they shouldn't
be in business in the first place.
Greg Cesar gets results. Find out how hundreds of webmasters
benefit from Greg's web hosting and internet marketing
knowledge by visiting his Business Web Hosting website.
Greg Cesar is a successful Internet marketer, web designer
and web hosting provider with over 10 years' experience.
He specializes in providing innovative web hosting and
internet marketing services that help business owners
make more money online. To improve your online business
immediately and work with someone who understands what
it takes to make real money online, visit: http://www.hostpartnerplus.com/
|