For those who
don't know.Google Adsense is a advertising medium presented
by the number one search engine Google. The basic concept
of adsense is that you use coding provided by Google
to place on your website, blog, or what have you. When
your account is approved for adsense ads then the most
relevant ads will show on your webpage. When a visitor
or hopefully visitors click the ad, then voila! You
have a nice amount of supplemental income.
The use of Adsense is often in great debate in most
popular SEO forums. The majority of the topics are on
how to place the ads on your site to get the most out
of a page hit. Some SEO's (Search Engine Optimizers}
say that the ads should be towards the top of your page
to get a higher CTR (click-thru-rate). Of course other
SEO's say the bottom is best for the ads.
My opinion is that top or bottom it really doesn't
make a difference. You should always place a ad in a
spot on the page where it can be seen without making
the visitor feel like the ads are interfering with them
reading your page information. Remember, they are at
your site to get information on a service or product.
Also the, placement of the advertisements should be
in a spot where it must be read, or glanced at without
making the visitor feel overwhelmed. Remember, that
we all still have that ole phobia of visiting banner
only sites.
One of the next topics discussed are the facts of blending
the adsense ad to the rest of your site or not to blend
it in with your site. Some SEO's say that you should
blend to not disturb the visitor and also it seems more
like a part of your site and will make them believe
they should click for even more information. This is
not always true when the ads are placed on a site that
doesn't offer information in the first place. Then on
the other hand if you make a ad that sticks out they
feel it will draw attention and get more clicks. Other
SEO professionals feel that this will only irritate
the visitor and may cause them to leave the site.
The major thing that you must learn is to use your
blending and placement together in a manner where you
can say yes to the following questions:
- Did I place the Adsense ads where they can be seen?
- Did I place them where they aren't obstructing what
my visitors are originally there for?
- Did I blend the text color of the ad to make it look
like its part of my page?
- Did I match the background and border color in a way
that would raise the ad off the page, giving it a slight
3-D affect?
- Did I place the google adsense ad in a place that
is in the line of the visitors reading path?
- After looking at my page, was the placement and blend
at least where I would read the adsense and possibly
click?
If you can answer yes to yourself and be very truthful
then your adsense ad is in a good spot for now. Don't
forget that you should experiment when you get your
traffic up. Find out what works better for you and your
pockets. If you would like a good idea of how this should
be done just pay a visit to my site.
Have fun out there!
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Mr. Penn is the proud owner of Work At Home Help Spot.
He created the site to help others find work at home
opportunities like the several that he now uses to make
extra money on and off line.
http://www.workathomehelpspot.com/
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