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| Using RSS To Make Money Online |
| Posted: 4-05-2006 |
| Author: Chet Holcomb |
You probably know
that RSS stands for "Remote Site Syndication", but what
does that really mean to you as a marketer and more importantly
can you use RSS to make money online?
As you keep reading you will learn to understand the benefits
of using this recent technology in your internet marketing
efforts to increase traffic and profits.
Plainly put, RSS feeds are printed in XML, a unique mark
up dialect much like html. That means that they have mechanisms
included that detect structures in a file. The structures
identify the content and how that content will be displayed
inside that file. RSS is what makes big newscast websites
feasible: RSS documents are used to generate a data feed
which will send headlines, links or virtually any other
portion of information to a channel viewer application,
regularly called a news reader.
These readers are subscribed to certain RSS feeds and
constantly check them, alerting the user when any new
information has been added to the RSS feed.
So, how can you use this to your benefit in internet marketing?
Here are the most common ways to integrate RSS feeds into
your marketing plan:
you can use RSS to replace any email marketing you are
presently doing, use RSS feeds to increase traffic to
your blog or web site or build your own RSS feed so your
messages and information show up on thousands of websites,
blogs and desktops via the internet.
While many marketing experts will agree that email marketing
isn't over, with the advent of increasing spam complaints
and filters coupled with the danger of viruses originating
from an email, more and more people are wary of even opening
your email.
With RSS, your email won't ever get filtered and have
a greater chance of actually being read vs. a normal email
and your marketing outcome can only be better when people
actually read your messages. You can even incorporate
autoresponders in conjunction with RSS.
With RSS feeds on your web site or blog allows you to
add dynamic theme related content to your web pages making
your web site or blog very popular with the search engines.
The constantly updated content is just what the search
engines desire and helps increase your search engine ranking
with more traffic driven to your page.
Possibly the best way to use RSS to help your online marketing
goals is to establish your own RSS feed. This way your
information will be available on any website that is using
the RSS feed you are supplying that information to.
There's even automated software to submit your RSS feeds
to the different directories that furnish the feeds to
people using them as described above.
RSS is still a relatively unknown technique of increasing
traffic to websites, but is becoming more accepted every
day. As an internet marketer, this is a great opportunity
to benefit by this this new technology before all the
online gurus start taking advantage of RSS.
There is a lot of information on the internet pertaining
to RSS and how to use it as a tool in marketing. The basis
of this writing is only the tip of the iceberg to get
you aquanted with Remote Site Syndication, and yes you
can make money with rss!
About The Author:
Chet Holcomb of Internet Promotions Marketing Tools is
a successful marketing expert providing advice for web
marketers and webmasters on how to promote your website,
or product using marketing tools that work. His numerous
articles provide a wonderfully researched resource of
interesting and relevant information.
You may reprint this article freely if the content is
not altered and the authors resource box is displayed.
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