5 Simple Search Engine Optimization (SEO) Techniques
Effective SEO may seem difficult at first, but using little tricks that require little or no programming knowledge, could make a huge impact on your website's keyword ranking. more...

Creating A User-Friendly Website
When developing and maintaining a website, one should not only remember to consider a search engine friendly design, but also the users and their interactions within the website. more...

Dealing with SEO Discount Requests
It's a sticky situation that most of us have experienced. The potential customer on the other end of the line has just made a plea for a discount. Your workload is fairly light and you want the business. Do you offer a discount or not?

Expert Search Engine Optimization: Is Ongoing Management Needed?
Expert search engine optimization really is an ongoing process. It is a process of honing and refining while simultaneously expanding. It is a process of protecting and bolstering while also minimizing the risk of setback. more...

Killer Keyword Marketing Research
Get four rules of thumb guaranteed to help you easily find more traffic laden keywords. more..

Professional SEO: Hand Off to Bob or Outsource the Job
Professional SEO can be performed effectively in-house or outsourced. However, there are several criteria you should consider before attempting to perform search engine optimization using resources within your organization.

Professional SEO in Your Marketing Mix – Convincing Your Company
While professional SEO (search engine optimization) is becoming increasingly recognized as an extremely effective component of an overall marketing mix, the SEO industry itself is still very much in its infancy. Because SEO is a relatively new industry,

Search Engine Friendly Web Design Advice
Online marketers understand the importance of getting top search engine rankings in major search engines, and spend many efforts in website optimization However, you cannot totally rely on your web designers to optimize website. Read on... more...

SEO & Competition Analysis – Part Two
Once you have optimized the onsite factors from part one of this series it’s time to launch into the external factors. External SEO factors generally refer to the internal links to your, and your competitor’s, website. more...

SEO For Google
This article is part three of a four part series on optimizing your website for the the three major search engines. In this article we will cover optimizing your website for Google. more...

SEO For MSN
This is article one of a four part series on optimizing your website for the "Big Three". We are beginning with MSN as rankings are generally faster attained on this engine and thus it is a good place to begin, especially if you have a new site that is likely still in the sandbox on Google or are just at the beginning stages of link building. more...

SEO For The Big Three
Three engines, three algorithms, three different sets of rules - and yet there are websites out there that have first page rankings across them all – how do they do it?

SEO For The New Google
For those who's businesses rely on the Internet to produce revenue the latest Google update, nicknamed Jagger, was one of the biggest events in the past couple years (probably since the Florida Update of 2003). more...

SEO For Yahoo!
This article is part two of a four part series on optimizing your website for the the three major search engines. Part one, titled "SEO For MSN" covered optimizing your website to rank highly on MSN. In this article we will cover optimizing your website for Yahoo! more..

The Art of SEO
Many companies spend hundreds of dollars each year on optimizing their place in the major search engines. A good SEO charges thousands of dollars, but you can do a lot of the hard work yourself which saves both money and time. more... .

The Perils of Web Hosting on Search Engine Placements
Yes indeed, who would have thought it, but your web hosting provider could indirectly be costing you the chance of good placements in the major search engine Google... more...

The SEO Rip-Off
I have decide to write this article as a result of numerous emails. It seems more and more people are falling victim to bad SEO. The main complaint is that they are paying entirely too much for little or no results. Additionally, many fall prey to bad SEO practices. If you plan to hire an SEO pro in the future, I suggest you use this article as a set of guidelines

The way to Proper On-page Search Engine Optimization.
The purpose of this White Paper is to describe specific Search Engine Optimization (SEO) standards that can be used as general guidelines on any website. While there is no single golden rule to achieve high search engine rankings, the following standards work across a wide variety of industries and all major search engines. more...

Understanding the SEO Industry
One of the challenges facing any new industry is creating a demand for and an awareness of the industry in the mind of the consumer. Since many Website owners have only a general idea of what search engine optimization (SEO) is and how it works, I've come up with an analogy from another industry that makes it easier to understand.

W3C Compliance & SEO
From reading the title many of you are probably wondering what W3C compliance has to do with SEO and many more are probably wondering what W3C compliance is at all. Let’s begin by shedding some light on the later. more...

Writing for People and for Search Engines
So you've decided to get a website that's optimized for search engines. You're no dummy. You want your website to show up any time a search is conducted in your area of expertise. Who can blame you? But wait. Be prepared for twists and turns ahead. more...